Vibrators are the most seen and not seen that they’ve ever been. 65% of women own at least one sex toy, including vibrators (Statista, 2021). For context, that’s about the same percentage of American women who drink coffee daily or wear jeans regularly. Despite this majority, which like, let's be real, self-reporting is likely underreporting, we still think holding space for their existence is bad for society.
Anyway, let’s break down the numbers, the benefits, and what this all means for your pleasure.
How Many People Use Vibrators?
Vibrators have been around for a long time, and their popularity has only grown. Here’s what the data tells us:
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A 2009 study from Indiana University’s Center for Sexual Health Promotion found that 53% of American women aged 18 to 60 have used a vibrator (Herbenick et al., 2009).
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By 2021, a Statista survey reported that 65% of female consumers own at least one kind of sex toy, including vibrators (Statista, 2021).
That’s a 22.6% Increase over 11 years - sort of - the questions are different but like, that’s a wild increase.
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And vibrators aren’t just for women—nearly 45% of men have also used one (Herbenick et al., 2009).
As discussions around pleasure and self-care become more open, vibrators are stepping into the spotlight—not just as tools for pleasure, but for overall well-being.
The (Very Real) Benefits of Vibrators
Vibrators aren’t just about getting off—they’re also great for your sexual health. Here’s why:
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Better body awareness – Vibrators help you explore what feels good, making it easier to communicate your desires with a partner.
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Improved sexual health – Regular sexual activity (solo or partnered) is linked to stronger orgasms, improved lubrication, and better pelvic floor health (Levin, 2007).
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A natural mood booster – Orgasms trigger the release of endorphins, dopamine, and oxytocin, which can help reduce stress and improve sleep (Brody & Krüger, 2006).
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Pleasure without pressure – For those who experience difficulties with arousal or orgasm, vibrators can make pleasure easier, more accessible, and more consistent.
Let’s Talk About Numbness, "Addiction," and Overuse
There’s a common myth that vibrators can make you "dependent" on them or desensitize you permanently. Let’s clear that up:
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Vibrators are not addictive – Unlike substances that create chemical dependencies, there’s no evidence that vibrator use leads to addiction (Vice).
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Temporary numbness is a thing – About 11% of vibrator users report occasional numbness, but it’s short-lived and not harmful (Herbenick et al., 2009). Think of it like pressing on your arm for a few minutes—when you stop, sensation returns.
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Habit-forming ≠ harmful – If you use one specific kind of stimulation over and over, your body might get used to it. But mixing things up—different settings, positions, or taking breaks—ensures you stay responsive to a range of sensations (Psychology Today).
The takeaway? Vibrators don’t replace other kinds of pleasure—they enhance them. When used alongside other forms of intimacy and touch, they can help you experience even more pleasure, not less.
So, If You Haven’t Tried One Yet…
If vibrators are as common as morning coffee, but with way more benefits, what’s stopping you? Whether you’re curious or already part of the 65%, now’s the perfect time to explore. Vibrators aren’t just tools—they’re invitations to better pleasure, more confidence, and a deeper connection with your body.
Looking for a new bedside bestie? Check out Dame’s vibrators—designed for you, backed by research, and made to bring pleasure into your everyday life.
